Small Business

4 Soft Skills You Need as a Small Business Owner

As a business owner, you may have focused a lot on the skills that you need to run a business in your particular sector. However, just as important as any formal job-related skills are a number of soft skills. In fact, these may be even more important. You can always hire an expert to do the things that you don’t know how to or to teach you, but learning to be resilient or have leadership qualities can be less straightforward. Below are some of the qualities like these that will serve you well if you want to run your own company.

ProblemSolving Ability for Small Business

A large part of running a business is about being the person who make the decisions and takes responsibility for them. This can require good analytic skills. You will need to look at a problem from different angles to find a solution. You might wonder whether ELDs would be beneficial to your company for fleet management purposes. Reviewing a guide on ELDs for trucks could give you information on the benefits and could help you decide if this a cost-effective way to achieve compliance and to be safer. You might also consider how their use would affect both your employees and your customers. Getting good at analysis is, in part, about being able to review a lot of new information efficiently and come to a conclusion based on that and your understanding of the problem that needs solving.


Unlike problemsolving skills, ambition cannot really be taught. You either have it or you don’t, and you’ll need it if you are going to succeed in business because it will keep you pushing forward even when things aren’t going smoothly. Ambition provides you with both a vision of what your company can be and the resilience to weather hard times. It also gives you the ability to put in some of the long, hard hours that will eventually pay off.


Creativity isn’t just for artists. Business owners need it as well. Everyone has creativity in them, but some have more than others, and some are better at using it than others. One way to increase yours is to take on new experiences and expose yourself to different ideas. Unplugging is also important, especially if you start an e-commerce site, be sure to step away from your laptop sometimes and give yourself some down time. Some amazing ideas can percolate in those low-pressure times.


In order to succeed, you’ll need to take risks and be willing to fail. Courage doesn’t mean that you are unafraid but that you don’t let fear hold you back. The essence of being a good risktaker is that the risks you take are calculated. Rather than being impulsive, you think things through, weigh the potential costs, and make your decision based on that. You look before you leap, but if the leap looks scary, you might go ahead and do it anyway if there’s a big payoff to be had, either literally or metaphorically, if you succeed.