Lovely Mimi

Lovely Mimi is a name that has become synonymous with entrepreneurship, fashion, and social media in recent years. The Vietnamese-American influencer, born in 1990 as Myha Thi Luong, has managed to make a name for herself through her engaging content, unique style, and unapologetic personality. In this article, we will take a closer look at who Lovely Mimi is, what she stands for, and how she has managed to build a brand that appeals to millions of people.

Early Life

Lovely Mimi was born in Vietnam and moved to the United States when she was only three years old. She grew up in Maryland and attended high school there. In her early years, Mimi was always interested in fashion and beauty, and she would often experiment with different styles and makeup looks. However, it was not until she started working as a nail technician that she realized her true passion.


Mimi started her career as a nail technician in 2006, working at a salon in Maryland. Over the years, she gained a reputation for her creativity and talent, and soon her client list started to grow. However, Mimi soon realized that she wanted to do more than just nails. In 2013, she decided to start her own beauty salon, called “UltraViolet Nail Lounge”, which quickly became a popular spot in Maryland.

Social Media Fame

It was not until Mimi started posting her work on social media that she became a household name. Her Instagram account, @itslovelymimi, now boasts over 2 million followers, while her YouTube channel has over 1 million subscribers. Her content ranges from makeup tutorials to vlogs about her daily life, and her unapologetic personality and humor have endeared her to millions of fans.

Lovely Mimi’s unique style has also caught the attention of fashion brands and designers. She has collaborated with a number of fashion and beauty companies, including Fashion Nova, Dose of Colors, and Fenty Beauty. Mimi’s style is a mix of streetwear, bold colors, and edgy accessories, and her fans often look to her for inspiration.


Lovely Mimi’s success is not just limited to social media. She has also become a successful entrepreneur, launching her own nail polish line, “The Lovely Mimi Collection,” in 2018. The line features a range of bold and vibrant colors, and has been a hit with her fans.

In addition to her nail polish line, Mimi has also ventured into the restaurant business. In 2019, she opened her first restaurant, “Crab Queen,” in Atlanta. The restaurant serves a variety of seafood dishes and has quickly become a popular spot in the city.


Lovely Mimi is a true inspiration for anyone looking to make it in the fashion or beauty industry. Her journey from a nail technician to a successful entrepreneur and social media influencer is a testament to the power of hard work, creativity, and perseverance. With millions of fans around the world, Lovely Mimi has become a force to be reckoned with, and we can’t wait to see what she will accomplish next.